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International Business, Fur Design & Marketing
Tutkinto: Bachelor of Business Administration
Opintomuoto: Monimuotototeutus
Opintojen laajuus: 3,5 vuotta, 210 opintopistettä
Kampus: Campus Allegro, Pietarsaari
Aloituspaikat: 25

This degree in International Business allows you to gain the skills needed to launch your own business and manage it in a successful way; you can learn how to become a marketing expert within an international context!

This programme offers you two paths: you can decide to focus either on purely international business, or then focus on Fur Design & Marketing. You will be guided throughout the programme by top experts, competent and passionate lecturers, teachers and visiting speakers from the working life. Centria also has a wide network of the guest lecturers from other universities.



The studies at Centria

  • the International Business path

   After graduation from the degree programme in International Business, you have good knowledge about business administration, international business and marketing. You will also have a chance to study languages and acquire therefor valuable communication skills. Classes in intercultural communication will allow to have better insight on how to do business in an international setting. During the first year of studies in international business you will learn the basics of business administration. You will also develop your language and your communication skills. In your second year, you will develop your knowledge in doing business within an international context. The third year will enhance your knowledge on international business, and through the thesis, you can decide to focus on a specific area of expertise. As part of the classes, you will often be working in small team on projects and homework; you will even have the chance to work on some “real life” cases offered by the local business life. Through these, you will gain valuable experience and team-working skills.

  • the Fur Design and Marketing path

 This path offers the chance to learn how to handle fur and understanding the raw material to designing and making products in fur and leather, all in all – the whole process. Our aim is to let you explore the versatility, usability and applicability of fur. Centria has an extensive support of the fur farmers of the region, fur trade in Finland, professional and international visitors who have worked with us to construct this unique programme. The first year of studies offers an introduction to to the world of fur and leather. Fur can be anything you want it to be. You can study the following modules: Accessories, Home Decoration & Design and Visual Identity. The second year you will become a master of this fabric, through investigation, exploration, researching and recording. You can pick study modules such as: Pattern making, Design Project and Promotion & Marketing. The third year is about mastering this fabric with skills. You will be practicing the systematic process of designing and manufacturing a collection. Also you will be presenting your own theme and research to support the collection. The goal of this project is to introduce the final product into the market, followed by an exhibition and show open to a real public.

 Through both paths you will gain both theoretical knowledge and practical skills.



International Discovering Fur-workshop JAN 2017 arranged in Finland by Centria UAS in co-operation with FurEurope and Profur.

New publications from Centria UAS/ FutureFOXstudio-project. Enjoy the latest design and beautiful photos! 

Bluefox - Popping Up!



Collaboration and Location

The programme is taught in the new Campus Allegro. A few other institutions are located within the same campus, which offers many good possibilities for fruitful collaboration in terms of studies and projects, for instance with the art students from Novia University of Applied Sciences. At the moment we are involved in a project called “Campus Allegro School of Entrepreneurships” which gives good opportunities for cooperation with other students. The university also has close ties to the local business life, which offers good opportunities to students focusing either on international business or fur design.

Your future

You can work with general tasks related to international business or more specific marketing tasks, as well as with tasks related to logistics, or why not tasks that have to do with event management or tourism! You can be a marketing assistant, export assistant, sales manager or an entrepreneur. Your practically oriented Bachelor’s degree will help you build your future career in the area that you choose. We are cooperating with the other educations at Campus Allegro in the center of Jakobstad, fairs. Occupational titles: Project Manager, Team Leader, Marketing assistant, Sales assistant, Import/Export assistant, Entrepreneur, Purchaser, Assistant at fairs, exhibitions and events, and specialists within the Fur Industry

Tuition fees

The autumn 2016 intake is the last chance for students from outside of the European economic area (EAA) to study in Finland without tuition fees. By applying in September 2016 and starting your studies at Centria in January 2017, no students will have to pay any tuition for their studies at Centria. For their visa application, students must provide proof for their own living costs, travel expenses and other costs during their studies. The cost of living in Finland is on average comparable to the rest of Europe. Basically, for expenses such as rent, food and personal costs, you will need approximately 560 Euros per month, that is 12 x 560 = 6 720 Euros for one year. Centria UAS does not provide any financial help for students.

Admission criteria

Applicants may be selected using one of the following two methods:



Entrance examination                          70 points



Entrance examination                          70 points

Work experience                                 30 points

Total                                                   100 points


Points awarded for work experience

It is recommended that points awarded for work experience should mainly be used for admissions to part-time studies. Calculation of points awarded for work experience will only take account of work experience obtained at or after the age of 18 and accumulated no later than 31 July for the spring application period and no later than 31 December for the autumn application period. Two months of general (not necessarily field-specific) work experience equates to one point.

Part-time work will be converted into full-time equivalents such that 150 hours or 20 full working days (at least 7 hours per day) correspond to one month of work. Work experience does not have to be continuous or obtained working for the same employer. No periods of practical work placements or on-the-job learning included in a qualification used to apply will be counted towards work experience. Military or non-military national service or child-care leave will not be counted towards work experience. Points may only be awarded for work experience verified by a certificate provided by the employer. Entrepreneurship will be accepted as work experience if an applicant can produce a certificate attesting that he or she is or has been covered under the statutory pension scheme for entrepreneurs (YEL) or for farmers, forest estate owners, fishers and reindeer herders and their family members (MYEL).

Applicants must be able to substantiate the amount of their work experience by providing employment certificates, which will be verified for those admitted as students. In addition to copies of employment certificates in the original language, each applicant must submit copies of employment certificates translated into Finnish, Swedish or English by an official (authorised) translator, if the original document is in none of these languages. Such translations must be signed and stamped by the translator. Copies should only be submitted when accepting a place to study.


The entrance examination date in Finland is 28 October 2016.

Information about the entrance examination countries can be found at http://web.centria.fi/applicants/how-to-apply/entrance-examinations.

Please notice that there is a pre-reading material to Degree Programme in International Business.  It is not allowed to take the material to the actual exam, and the material is not available during the exam.

The exam will composed of the following parts:

  • Essay (based on the pre-reading material)
  • Multiple Choice questions  (based on the pre-reading material)
  • Mathematics/Logic
  • Letter of Motivation



Student stories - International Business


Building new dreams!

Centria is located in my hometown, so the decision felt pretty natural for me. Pietarsaari is peaceful and beautiful town!We have lot of students around here during study semesters. The nature is amazing here and we have the sea right by the corner. Also, I knew that by studying at Centria I would meet a lot of different people from around the world. Centria is a very international environment which opens your mind. Being a part of this environment I knew that I would learn much more about business cultures in all over the globe.
At Centria, you really have a chance to develop yourself. You will meet people who will teach you a lot as well as you will teach them about your culture. It is a great opportunity to get to know many new people and find life-long friendships. It is very interesting to learn about different business cultures, and not only the one you are used to.
In the future I am mostly looking for management positions. I am interested in leadership, to get to manage both people and projects, big or small. After starting studying at Centria I have realized how well managerial work would suite me. My self-esteem has grown a big amount in the past year at Centria so new dreams has been built and I have found new strong sides in me that I know I will have use of in the future when applying for jobs.
My studies are supporting my professional goals very well. All the interesting courses we have had tell me every day that this is the right education choice for me. I have finally figured out what I would like to do in the future!

Yonna Keto


Consumer behavior fascinates me

I’ve been working as a Store Manager at my family’s grocery store for the past 6 years and prior to that I worked as a salesperson at an electronics store in Jakobstad.

My meetings with customers woke my curiosity about how the minds of consumers work. How they react to marketing efforts and why they are so complex and hard to understand! Often they say that they want something but when it’s time to make a decision they act completely irrational and do the opposite of what they just claimed to be their will!

This combined with several other things got me thinking that it might be appropriate to take some time off work and study for a while and I have not regretted my decision!

I chose to study at Centria University of Applied Sciences, Jakobstad since it’s located close to home and they provide so called adult education which means that we do a lot of independent work and are not present in school every day. This study method suits me very well since I have the opportunity to plan my studies in a way that makes it possible to either work or spend time with my children when not in school.

Something I truly value is my fellow students and the fact that they come from all over the world. Students at Centria UAS have an unique opportunity to get familiar with different cultures and this is, in my opinion, one of Centrias’ finest attributes.

Even though Jakobstad is a small town it has a lot to offer. Art and music educations are located at Campus Allegro and that means that there’s lots of live music and cultural events if you know where to look for them.

If you enjoy spending time outdoors there are a lot of hiking and mountainbiking trails and in the summer you should definitely pay Fäboda beach a visit!

In the winter you can try cross country skiing at one of the many skiing tracks located in either Jakobstad or surrounding municipalities Pedersöre and Larsmo. There is even a ski slope just outside Jakobstad if you prefer downhill skiing or snowboarding instead of cross country skiing.

About 56% of the population has Swedish as their mother tounge and 41% has Finnish as their mother tounge. In the surrounding municipalities however Swedish is in a strong majority.

Since Swedish is the majority language in the Jakobstad region we are heavily influenced by the latest trends from Sweden. Swedish tv-channels are broadcasted here and many are following the Swedish media, blogs etc.

Jakobstad is sometimes called “Little-Stockholm” because of this. And there are other similarities to; a fair variety of cafés, pubs and stores and it is located near the ocean.

As I already have mentioned consumer (and human) behavior is something that I find fascinating and I could see myself working in that area in the future.
But I am still keeping all doors open, does anyone really know what the future holds? Do we even want to know, do we know what we want? Do we have to know?

The phrase “I don’t know” should be used more often. Since I don’t know what I want to do in the future I’m studying, building a solid foundation to take off from the day I figure it out.

Petter Bonde


Lisätietoa koulutuksesta:
yliopettaja Sara Åhman, p. 040 729 9973, sara.ahman@centria.fi

lehtori (fur design & marketing) Pia Blomström, p. 050 336 8746, pia.blomstrom@centria.fi


Lisätietoja hakemisesta:
Hakijapalvelut, p. 040 8086604, admissions@centria.fi 

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